Vedanta celebrates the spirit of sportsmanship - Asian Athletics Championship 2017, Bhubaneswar

The Government of Odisha hosted the Asian Athletics Championship, 2017 from 5^th – 9^th July this year. This came as a record ‘90 - Day Challenge’ to the State authorities who had an uphill task of transforming Bhubaneswar to hold such a prestigious international event.

Olly - The Mascot

The State geared up for the preparations and took the challenge of organizing the event from end to end which involved renovating the infrastructure and setting up the facilities of the venue - Kalinga Stadium, making the necessary arrangements for the hospitality of more than 1000 athletes and their teams visiting from 45 countries, and carrying out other major activities like branding and promotion of the event.

Odisha, a home to sports personalities like Dutee Chand, Sarbani Nanda, Amiya Kumar Mallick and Jauna Murmu has always observed sports as an important area for the holistic development of the state. Young athletes are provided necessary support so that they can choose sports as their profession and bring laurels to the State and the country.

Preparations underway at Kalinga Stadium

Rainy Day blues - Athletics in progress

Vedanta has always partnered the Government in the socio-economic development of Odisha by contributing a significant share in the GSDP of the state, providing employment to the youth and by carrying out various CSR initiatives for local communities. Recognizing the vast scale of the event and its importance for Odisha, Vedanta came forward as one of the key sponsors to make this event a grand success.

The Asian Athletics Championship received much appreciation for its magnanimous hospitality, the spirit of sports and placing Odisha on the global map. India emerged out as the best performing contingent by securing a historic tally of 29 medals followed by China (20 medals).

The Championship unveils

Sports form an essential part of character-building for a person. It really was an amazing experience, mixed with festivities, for Vedanta as it feels proud to have represented itself in an event which celebrates hard-working and esteemed athletes from all over the world.

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