Packaging is perhaps the first impression for many products across the world. Packaging may include the shape, size, design and carries the visual identity of the brand with it. See them anywhere, you will be instantly able to identify the product and in some cases even the brand. Take for example these products: 1 2 Have you guesses them correctly? We’re sure you would have. That is the power of a good packaging asset for a company. Innovation in packaging vastly improves the quality and functionality of certain products. When the milk companies were grappling with the complaints for milk turning sour and unhealthy, tetrapak packaging came to the rescue. No longer did people have to keep milk under supervision like they did earlier. Tetra pak containers Paper, plastic, glass and other materials have been used for packaging products since a long time. However, the revolution came with the arrival of aluminum as a medium. No longer did one have to w...
There's much more to the mere word 'Aluminium'. It has been called The Metal of The Future, a metal which finds its place in every aspect of the world we are building today. Take a peek into the of Aluminium, every day, enriching a billion lives.